Your Trusted Business

Solution Partner

Services

PROUDLY SERVING CLIENTS SINCE 2002

A full service agency in every sense of the term, 7P THINK TANK GROUP provides data collection services, total project management and complete insight delivery. Whatever the output required its quality will always be unquestionable and will inspire the decisions you need to make.

 

Experience the energy, flexibility and ‘can-do’ attitude of a boutique-style agency, backed up with the office-network, processes and expertise of a very professional group, to achieve an exceptional “best of both” market research agency offering. 

We coach business owners and senior management staff, design business plans, develop marketing strategies and create marketing plans.

Qualitative

"A moment's insight is sometimes worth a lifetime'’s experience.”

Oliver Wendell Holmes Jr.

 

Customer insight is important to marketers for many reasons. Understanding your customers helps you in formulating market strategy. It helps in campaign design. It helps the sales force understand how to approach acquisition targets or retain existing customers. It is the raw material out of which great marketing happens.

 

The question is: What does “deep customer insight” mean to you and your company and how do you and your company go about gaining it? What would you do differently in light of the fact that the customer is more demanding of unique solutions and relationships?

 

WHAT WE DO?

 

Focus Groups

Mini Focus Groups

In-depth Interviews

Etnography

Buddy pairs

Workshop

Observation

Quantitative

"Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business."

Zig Zagler

 

Research is an important first step before you undertake many key marketing tasks including: preparing a marketing plan, doing SWOT analysis, product development, branding and pricing.



WHAT WE DO?

 

Face to Face

C.A.T.I.

C.A.P.I.

Online

Mystery Shopping

"Quality is never an accident; it is always the result of high intention, sincere effort, intelligent direction and skillful execution; it represents the wise choice of many alternatives.”

William A. Foster

 



All Turkey regions coverage

7186 mystery shopping visits in 2009

8124 mystery shopping visits in 2010

8719 mystery shopping visits in 2011

6789 mystery shopping visits in 2012

6909 mystery shopping visits in 2013

since 2005 we share our quality with our clients.

 

 

HOW WE DO?

Thousands of mystery shoppers

All regions coverage 81 cities

Real Customers

Real scenarios

All segments

Tailor made reserach models in different sectors

Online Reports

Petrol stations, Electronic markets, Textile, Durable goods, Markets,  DIY markets, hotels, reastaurants, FMCG and more ... please contact us for more information

Home Use Tests

Real Clients, effective outputs

 

Since 2002 we conduct Home Use Tests. 

Very special model of research, great know how, thousands of participants.

 

One of the most important, longterm market success factors is the actual performance of the product 

 

Real environments

Real problems and needs

Real tools and devices

REAL RESULTS

 

Since 2002 we have the expertise and experience to conduct smaller local home use tests, as well as large, nationwide product placements. When 7P THINK TANK GROUP conducts your test, you can take ease all of your worries of placement success. Our vast experience in Product Placements will give you the confidence that your quotas will be met on time, and you can focus on other issues.

 

Very special model of research, great know how, thousands of participants.

 

 

WHAT WE DO?

Home use Tests

Real Consumers

Weekly collecting data

Very well educated interviewers

Diaries

Pre Prototype stage

Post Prototype stage

 

04

03

02

01

05

Clinic Tests

Extended experienced team

 

Car Clinics, Home Appliances Clinic Test.

Planning the study 

  • Developing the research instruments 

  • Venue organization 

  • Logistics associated with the product 

  • Analysis and reporting 

 

06

Taste Tests

Real Clients, effective outputs

 

Since 2002 we conduct Home Use Tests. 

Very special model of research, great know how, thousands of participants.

 

Great experience especially for household appliances.

We managed over 100+ project in Turkey and  many different countries for our clients